Marketing Intern

4Front Credit Union

                            POSITION DESCRIPTION

Position Title:      Marketing Intern                              Department:                               Marketing

Classification:    Non-exempt                              Approved By:                                                        CEO            

REPORTING RELATIONSHIPS

Position Reports To:               CMO

Positions Supervised:            None

POSITION PURPOSE

As a Marketing Intern you will embark on an immersive journey into the dynamic realms of marketing, graphic design, and copywriting. This internship is tailored to provide hands-on experience, allowing you to contribute to real-world projects and collaborate with a seasoned marketing team. Whether you're passionate about crafting compelling copy, creating visually appealing designs, or executing strategic marketing campaigns, this internship offers a diverse and enriching learning experience.

ESSENTIAL FUNCTIONS AND BASIC DUTIES

1.           Marketing:

1. Assist in the development and execution of marketing campaigns, including content creation, email marketing, and social media management.
2. Conduct market research to identify industry trends, competitor strategies, and target audience preferences.
3. Collaborate with the marketing team to brainstorm and create engaging and creative content for various marketing channels.
4. Assist in the planning and execution of events, webinars, and promotional activities.
5. Support the management of the company's social media accounts by creating and scheduling posts, monitoring engagement, and analyzing performance metrics.

2.           Graphic Design:

1. Collaborate with the design team to create visually appealing graphics, illustrations, and layouts for various projects and marketing materials.
2. Assist in the development and execution of design concepts for print and digital media, including brochures, flyers, social media posts, banners, and websites.
3. Work with Adobe Creative Suite (e.g., Photoshop, Illustrator, InDesign) and other design software to create and edit visual content.
4. Help maintain brand consistency by following established brand guidelines in all design work.

3.           Copywriting:

1. Create various marketing materials, including website content, blog posts, social media posts, email campaigns, and advertisements.
2. Assist in the creation and editing of written content to ensure it aligns with the company's brand voice and messaging guidelines.
3. Conduct research to gather information on industry trends, competitor content, and target audience preferences to inform copywriting strategies.
4. Participate in brainstorming sessions to generate creative ideas and concepts for marketing campaigns and content.
5. Proofread and edit written materials to ensure accuracy, clarity, and proper grammar and punctuation.

BENEFITS

• Gain practical experience in marketing, graphic design, and copywriting, contributing to real-world projects.
• Work closely with a supportive and experienced marketing team and experienced designers who provide mentorship and guidance.
• Opportunity to attend marketing meetings, strategy sessions, and access design software and tools within a creative and collaborative work environment.
• Develop valuable marketing, design, and communication skills.
• Networking opportunities within the marketing and design industries.
• Potential for future career opportunities within the company.

PERFORMANCE MEASUREMENTS

• Performance measures will be previously agreed upon in coordination with the student, their professor, and the CMO.

QUALIFICATIONS

Education/Certification:       Any grade level (preferred declared marketing degree, business degree, Graphic Design, Visual Communication, communication, or journalism degree).

Required Knowledge:             Not specified for interns.   

Experience Required:              Not specified for interns.

Skills/Abilities:                         Not specified for interns.

PHYSICAL ACTIVITIES AND REQUIREMENTS OF THIS POSITION

Talking:                                        Especially where one must frequently convey detailed or important instructions or ideas accurately, loudly, or quickly.

Average Hearing:                     Able to hear average or normal conversations and receive ordinary information.

Repetitive Motions:                  Movements frequently and regularly required using the wrists, hands, and/or fingers.

Average Visual Abilities:      Average, ordinary, visual acuity necessary to prepare or inspect documents or products, or operate machinery.

Physical Strength:                 Sedentary work; sitting most of the time.  Exerts up to 50 lbs. of force occasionally. (Almost all office jobs.)

WORKING CONDITIONS  None: No hazardous or significantly unpleasant conditions (such as in a typical office).

MENTAL ACTIVITIES AND REQUIREMENTS OF THIS POSITION

Reasoning Ability:                    Ability to deal with a variety of variables under only limited standardization.

                                                          Able to interpret various instructions.

Mathematics Ability:               Ability to perform basic math skills, use decimals to compute ratios and percents, and to draw and interpret graphs.

Language Ability:                     Ability to read periodicals, journals, manuals, dictionaries, thesauruses, and encyclopedias.

                                                          Ability to prepare business letters, proposals, summaries, and reports using prescribed format and conforming to all rules of punctuation, grammar, diction, and style.

                                                          Ability to conduct training, communicate at panel discussions and to make professional presentations.

INTENT AND FUNCTION OF JOB DESCRIPTIONS

Job descriptions assist organizations in ensuring that the hiring process is fairly administered and that qualified employees are selected.  They are also essential to an effective appraisal system and related promotion, transfer, layoff, and termination decisions.  Well constructed job descriptions are an integral part of any effective compensation system. 

All descriptions have been reviewed to ensure that only essential functions and basic duties have been included.  Peripheral tasks, only incidentally related to each position, have been excluded. Requirements, skills, and abilities included have been determined to be the minimal standards required to successfully perform the positions.  In no instance, however, should the duties, responsibilities, and requirements delineated be interpreted as all inclusive.  Additional functions and requirements may be assigned by supervisors as deemed appropriate. 

In accordance with the Americans with Disabilities Act, it is possible that requirements may be modified to reasonably accommodate disabled individuals.  However, no accommodations will be made which may pose serious health or safety risks to the employee or others or which impose undue hardships on the organization.

Job descriptions are not intended as and do not create employment contracts.  The organization maintains its status as an at-will employer. Employees can be terminated for any reason not prohibited by law.