Content Creator & Social Media Intern — Organic Growth

About the Opportunity

This isn’t a coffee-run internship. This is a hands-on role working directly with a seasoned digital leader who has scaled national brands and built digital communities from scratch. You’ll get a front-row seat to the process of launching a new cultural brand and help shape its voice on TikTok, Instagram, and other emerging platforms.

If you’ve got ideas, scroll for hours analyzing trends, and actually want to make things go viral, this is the place to do it.

What You’ll Do

Help establish and grow the brand’s presence on TikTok, Instagram, and Reels

Collaborate on organic content strategy — what we post, when, and why

Create and edit short-form video content (trending audio, captions, hooks)

Work on everything from concept → filming → posting → analyzing results

Experiment with storytelling formats and content series that feel authentic

Support influencer/affiliate outreach and help track early partnerships

Research cultural moments, memes, and trends we can jump into

Contribute your own perspective and creativity to the mix

What You’ll Learn

How to launch and scale an organic social program in real time

Best practices for content creation, storytelling, and community building

Behind-the-scenes insight into brand launches and digital growth strategy

Direct mentorship in both the creative and business side of social media

Who You Are

A creative thinker who knows how to capture attention in the first 3 seconds

Obsessed with social media culture, memes, trends, and emerging formats

Comfortable shooting/editing content on your phone (CapCut, InShot, Canva, etc.)

Detail-oriented but not afraid to experiment and take risks

Excited about building something from the ground up

Details

Location: Based in Grand Rapids, MI (hybrid/remote flexibility possible)

Time Commitment: 10–15 hrs/week (flexible around school schedules)

Compensation: For credit + $800 Stipend after assignment