Marketing Assistant

Possible Responsibilities:

Content Creation:

• Develop engaging and informative content for blog posts, newsletters, website updates, and promotional materials.
• Collaborate with authors to create compelling content that resonates with target audiences.
• Ensure consistency in messaging and branding across all content platforms.

eMail Marketing:

• Design and execute email marketing campaigns to drive book sales and engagement.
• Manage email lists, segmentation, and scheduling to optimize campaign performance.
• Analyze email metrics to measure effectiveness and identify areas for improvement.

Social Media Marketing:

• Create and curate engaging content for various social media platforms including but not limited to Facebook, Twitter, Instagram, and LinkedIn.
• Implement social media strategies to increase brand visibility, audience engagement, and book sales.
• Monitor social media channels, respond to inquiries, and engage with followers to foster a vibrant community.

Campaign Management:

• Assist in the development and execution of marketing campaigns to promote new book releases, special promotions, and author events.
• Coordinate with internal teams and external partners to ensure seamless campaign delivery and alignment with strategic objectives.

Qualifications:

• Strong written and verbal communication skills.
• Creativity and a passion for storytelling.
• Familiarity with email marketing platforms (e.g., Mailchimp, Constant Contact) and social media management tools (e.g., Hootsuite, Buffer).
• Basic understanding of digital marketing principles and analytics.
• Ability to work independently and collaboratively in a fast-paced environment.
• Interest in the publishing industry and a desire to learn about book marketing strategies.

About the Organization:
We are the most sophisticated publishing platform on the market, allowing authors to reach readers across the world in print, digital and audio formats. Let our effective combination of self-publishing and traditional methods give your book the individual attention it needs to make it stand out: formatting and editorial services, professional layout and cover design, Illustrations, translations, marketing tools and campaigns, print and digital distribution, sales support, complete packages or a-la-carte services. We are a joint venture of the sixth largest publishing group in the world, together with a major self-publishing company whose platform is used by over 68,000 authors worldwide.

ADDITIONAL BENEFITS:

On-site Supervision and Support
Our internships include 24/7 on-site staff to support students working and living abroad. All students will also report to a supervisor at their internship site. Supervisors provide and oversee daily tasks, introduce the intern to team members, and mentor the intern in organizational agility, skill acquisition, and career readiness. Interns complete a midpoint and final evaluation, and supervisors complete a final evaluation of their interns. All work responsibilities and projects are approved in advance. 

Academic Credit
Students on an internship have the opportunity to enroll in their home university for credit, or enroll in a course through API to transfer back to their university for credit. Email support-internships@apiexperience.com for more information and a syllabus.

Housing and Excursions
Housing and excursions are included in your internship and will be selectable during the application process. 

Visa Sponsorship
This position does not offer visa sponsorship for non-US citizens 

Visa Sponsorship (London, Edinburgh, Sydney only)
Selected candidates will be responsible for obtaining a temporary work visa with support from API, please note that this has an additional expense on the candidate. For more information visit our visa page.