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Marketing & Promotions Intern

Marketing & Promotions Intern — Royal Oak Leprechauns (Northwoods League)

This internship provides hands-on experience helping plan and launch the marketing and promotions intiatives for a collegiate summer baseball team. The Royal Oak Leprechauns play in the Northwoods League and call Memorial Park in Royal Oak home. Our goal every season is simple: create a ballpark experience that’s fun, community-driven, and packed with memorable moments.

This role is ideal for someone who wants real responsibility and wants to learn how a sports organization builds a marketing and promotions plan—from theme nights and community events to digital marketing, sponsor activations, and in-ballpark entertainment.

Timeline: Mid-February through mid-May (2026 preseason)
Reports to: Director of Marketing / General Manager

What You’ll Work On

Season Planning + Promotions Calendar

Help build and maintain the full-season promotions and theme night calendar

Assist with planning giveaways, on-field games, special events, and community nights

Marketing Execution Prep

Support email marketing plans and website updates tied to the season launch

Assist with social media planning for the preseason ramp-up (weekly promo schedule, content ideas, key dates)

Coordinate promotional assets with the creative/content team (graphics, video, signage)

Sponsor + Community Activation Support

Assist with sponsor activation planning tied to theme nights and promotions (what the sponsor gets, how it shows up in-ballpark and online)

Help coordinate community partners for group outings, nonprofit nights, youth sports nights, etc.

Support logistics for preseason appearances and community events

Other duties as assigned

Qualifications

Strong communicator and organized planner who can manage multiple moving parts

Positive, energetic, “figure-it-out” attitude

Availability for some nights/weekends as needed (limited during preseason, more occasional)

Experience with Canva and/or social platforms is a plus

Interest in sports marketing, event planning, or promotions

Knowledge of baseball is a plus, not required

Equal Opportunity Employer

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.