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Marketing Analyst Intern｜KangaCook

Roulettech Inc.
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About KangaCook

KangaCook (kangacook.ai) is an early-stage food media startup on a mission to make home cooking approachable for everyone. We turn recipes from every corner of the world into clear, easy-to-follow guides, videos, and stories, so anyone can confidently cook anything from Scallion Stir-Fried Pork Jowl to a weeknight pasta at home. We’re a small, fast-moving team, and this role has real ownership from day one.

What You’ll Own

Content & Recipe Writing

  • Research, write, and publish engaging recipes and food stories on kangacook.ai/blog
  • Adapt recipes from diverse cuisines into clear, natural English for home cooks of all skill levels
  • Develop and manage an editorial calendar aligned with seasons, holidays, and marketing goals
  • Repurpose recipe content into social media assets and email newsletters

Social Media Management

  • Manage and grow our presence on Instagram, TikTok, YouTube Shorts, and Pinterest
  • Create short-form cooking videos, reels, and graphics that reflect our brand voice
  • Engage with our community and respond to followers consistently

Analytics & Traffic Growth

  • Track organic traffic and user behavior using GA4 and Google Search Console
  • Build weekly performance dashboards to report on content and channel KPIs
  • Identify growth opportunities and run A/B tests on recipe page layouts and CTAs

SEO

  • Conduct keyword research for recipe and food search terms using tools like Ahrefs or Semrush
  • Optimize recipe pages with structured data (recipe schema), on-page SEO, and technical audits
  • Support backlink outreach and collaborations with food bloggers and creators

Brand & Identity

  • Maintain visual and tonal consistency across all channels
  • Help evolve KangaCook’s brand voice and positioning as we grow

What We’re Looking For

Must-haves

  • Currently studying Marketing, Communications, Journalism, Hospitality, or a related field
  • Strong English writing skills: clear, concise, and audience-aware
  • Basic familiarity with analytics tools (GA4, Search Console, or equivalent)
  • Understanding of SEO fundamentals
  • Self-directed and comfortable in a fast-moving, ambiguous startup environment

Nice-to-haves

  • Genuine passion for cooking and food culture
  • Bilingual or multilingual, helpful for adapting recipes from other languages
  • Experience with Canva, Figma, or CapCut; food photography or video skills are a big plus
  • A portfolio of blog posts, recipes, social content, or past campaigns
  • Prior experience in food media, F&B, or lifestyle marketing

Why KangaCook

Conversion-track internship. This is a real pipeline. Outstanding interns receive full-time offers. We invest in the people who grow with us.

OPT & H-1B sponsorship. We actively sponsor work authorization for high-performing team members. International students on F-1 are strongly encouraged to apply.

Real ownership from day one. You won’t be making decks no one reads. You’ll own the recipe blog, the social channels, and the traffic metrics directly.

Early-stage exposure. Learn how a startup builds a food brand from the ground up. Work alongside the founding team and see every decision made in real time.

Mentorship & growth. Weekly 1:1s, structured feedback, and work you can actually put in your portfolio.