Employee Advocacy Intern

Internship details
 

• Location: Remote (United States).
• Employment Type: Part-time Internship (15-20 hours per week).
• Duration: February 2027 - June 2027 - Candidates must remain actively enrolled in an accredited college or university throughout the internship. 

How you can make a difference
The Employee Advocacy Intern will help grow and scale HealthEquity's employee advocacy program by building teammate participation, creating engaging social content, and supporting advocates across the organization. This role provides dedicated ownership of day-to-day program operations while helping expand employee advocacy as a channel for brand awareness, thought leadership, recruitment marketing, and employer branding. This internship is ideal for a student who is passionate about social media, communications, personal branding, and storytelling. The successful candidate will help teammates confidently share their expertise, experiences, and HealthEquity's mission on social media while gaining hands-on experience in social media strategy, employee engagement, content development, and corporate communications. This role helps expand HealthEquity's ability to amplify employee voices, strengthen its employer brand, and increase awareness of the company's mission through authentic social engagement. Success in this role is defined by increased advocate participation, strong advocate engagement, compelling content creation, and the continued growth of employee advocacy as a scalable communication and marketing channel. 

 

What you’ll be doing

• Manage ongoing advocate communications, including onboarding, updates, reminders, and program resources.  
• Conduct monthly advocate check-ins to gather feedback and strengthen engagement.  
• Create LinkedIn posts, employee spotlight content, thought leadership prompts, campaign copy, advocacy toolkits, and educational resources that help employees develop their personal brands.  
• Support employee advocacy campaigns aligned to company initiatives, thought leadership, recruiting, and brand awareness efforts.  
• Identify and spotlight employee success stories and advocate achievements.  
• Track advocate participation, content engagement, and program performance metrics.  
• Maintain reporting dashboards and provide insights on program effectiveness.  
• Partner with Corporate Communications and Talent Acquisition stakeholders to support advocacy initiatives.  
• Help identify opportunities to improve advocate engagement, training materials, and program adoption. 

 
What you will need to be successful
 

Education and Experience 

• Currently pursuing a Bachelor's degree in Communications, Marketing, Public Relations, Journalism, Digital Media, Business, or a related field. 
• Preferred candidates are entering their Junior or Senior year. 
• Must be enrolled in an accredited college or university throughout the duration of the internship. 
• Demonstrated involvement in student organizations, clubs, ambassador programs, leadership roles, or campus activities preferred. 

Specialized Knowledge, Skills, and Abilities 

• Strong written, verbal, and interpersonal communication skills. 
• Interest in social media, communications, personal branding, employer branding, or content marketing. 
• Strong organizational skills and attention to detail. 
• Ability to build relationships and communicate effectively with teammates across all levels of the organization. 
• Self-starter with the ability to work independently while balancing multiple responsibilities and deadlines. 
• Curiosity about social media trends, audience engagement, and content performance. 
• Strong collaboration skills and willingness to learn in a fast-paced environment. 
• Ability to maintain professionalism and positively represent the HealthEquity brand. 
• Proficiency in Microsoft Excel, PowerPoint, Word, and Teams. 

 
Preferred Skills 

• Familiarity with employee advocacy platforms and/or social media management tools. 
• Basic graphic design experience using Figma, Adobe Creative Suite, or similar tools. 
• Experience creating LinkedIn content and understanding professional social media best practices. 
• Experience analyzing social media performance metrics and engagement data. 

What you'll gain
 

• Hands-on experience managing and growing an enterprise employee advocacy program.  
• Exposure to social media strategy, employee engagement, personal branding, and employer branding initiatives.  
• Experience creating content and communications for professional audiences.  
• Opportunities to collaborate with Corporate Communications, Marketing, Talent Acquisition, and executive stakeholders.  
• Valuable experience analyzing social media and employee advocacy performance metrics.  
• Professional development in content strategy, storytelling, personal branding, communications, and marketing.  
• Real-world experience supporting a mission-driven healthcare organization.