Marketing Division Director

Job Summary:

Resilience, Inc. is a nonprofit organization that is dedicated to improving the mental health of students, as well as reducing mass shootings, suicide, and depression. Resilience, Inc also works to combat declining test scores, low student engagement, and a slew of other social issues. 

Our organization focuses on offering Social Emotional Learning tools to enable K-12 schools to teach emotional intelligence through five core topics; self-awareness, self-control, social awareness, relationship management, goal setting, and effective decision-making. Resilience, Inc. also provides tools for acquiring and maintaining inspiration, hope, and overall well-being.  

Our mission is to teach SEL at every school in the country. It is a tough challenge, but we know “No Challenge, No Change.” If you are also concerned about children’s mental health and social being, join us! Become a member of Resilience, Inc, and help change the way schools approach mental health.

Resilience offers unpaid internship programs that require at least a 4 month commitment with a minimum of 5 hours per week. There are flexible start and end dates with the option to continue after meeting the minimum requirement

Although this is an unpaid internship, there is the opportunity to earn school credit. Some educational institutions require prior approval before the start of an internship. It is the responsibility of the student to check with their institution to be sure they meet any requirements before they accept a position.

The Marketing Division Director is a key volunteer position within Resilience. This individual will play a vital role in promoting the organization's mission and programs to a wider audience, increasing awareness, and driving engagement. The Marketing Division Director will work closely with the leadership team and marketing volunteers to develop and execute strategic marketing initiatives.

Responsibilities and Activities:

• Marketing Strategy: Develop, implement, and manage a comprehensive marketing strategy that aligns with the organization's mission and goals.
• Content Creation: Create and curate compelling content, including articles, blog posts, social media updates, and other materials that promote the organization's work and impact.
• Social Media Management: Manage the organization's social media presence, including planning and scheduling posts, responding to comments and messages, and analyzing performance metrics.
• Website Oversight: Oversee the organization's website, ensuring it remains up-to-date, user-friendly, and aligned with the organization's branding.
• Email Marketing: Develop and manage email marketing campaigns, including newsletters, fundraising appeals, and event invitations.
• Public Relations: Build and maintain relationships with local media outlets, and develop press releases or media pitches as needed.
• Brand Management: Ensure brand consistency across all materials and communications, and update branding guidelines as needed.
• Analytics and Reporting: Monitor the performance of marketing initiatives, using analytics tools to track website traffic, social media engagement, and email campaign effectiveness. Provide regular reports to the leadership team.
• Team Leadership: Supervise and support marketing volunteers and team members, providing guidance, training, and support as needed.
• Collaboration: Work closely with other divisions within the organization to align marketing efforts with fundraising, events, and programmatic activities.

Requirements:

• Proven experience in marketing, preferably in a leadership role.
• Strong communication and writing skills.
• Familiarity with social media platforms, email marketing tools, and website management.
• Experience with digital marketing, social media, and content creation
• A passion for the mission and values of Resilience.
• Ability to work independently and as part of a team.
• Strong organizational skills and attention to detail.
• Knowledge of or experience with nonprofit marketing is a plus.

Note: This internship offers a unique chance to be part of a meaningful project that positively impacts the lives of refugees. While the position is unpaid, it provides valuable experience in project management, social impact initiatives, and collaboration with diverse teams. You will have the opportunity to contribute to a noble cause and enhance your skills in a real-world setting.