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Unique Social Media/PR Opportunity with a Celebrity Chef Who is Local for a Limited Time

NY Times Bestselling Author and Celebrity Chef, Devin Alexander (Best known for being the Chef on NBC's Biggest Loser for a decade) is in the Philly area (office in Newtown Square) for the next year and a half and is seeking a motivated, hard-working, marketing savvy intern to assist with social media and/or pr (you can sculpt your role from a number of initiatives). 

Perks:

-If you're even remotely tempted to be an “Influencer”, we will teach you just what it takes AND how to avoid, the many regrets so many influencers mistakenly find themselves falling into.

-You'll learn how to gain access then pitch to consumer brands to monetize your content and/or effectively assist in monetizing a future employer's brand/business.

-You'll learn how to monetize your/another brand/business through affiliate opportunities

-You'll get an in-depth look and practice into the importance of branding, working on both the @DevinAlexander brand and Devin's @FitMomFitKids_ brand.  A skill that is critical whether you want to create your own brand/business or work on someone else's brand or business.

-The chance to develop and execute your own original project ideas, advance your writing skills, and the opportunity to learn more about healthy food, cooking, entrepreneurship and/or foster care

-Cause-driven, meaningful work and the opportunity to pay it forward – Devin’s mission is to empower home cooks everywhere by giving them the tools they need to achieve both health and happiness. She is currently extremely involved numerous diabetes-related, mom-related and foster care related initiatives, partnerships which would figure prominently in the work you’ll be assisting.

-Free access to a number of resources that Devin's company owns to further super-charge your knowledge of social media/pr

 

Possible tasks (which can be catered to your unique interests)

-Brainstorming original content for blog posts, social media channels, website pages, and email newsletters

-Learn about the various apps that support social media growth (that we will provide access to

-Assisting with brainstorming and executing social campaigns, contests, and other strategies

-Assisting with pitch development for TV appearances, magazine articles, and online outlets

-Assisting with research and promotion for new projects including a lot of philanthropy in the foster care space

-Assist in researching trends, local events to attend/shoot

-Assist both on professional sets and quick social setups using an iphone

 

Qualifications:

Our major request for this role is simply  that you are a CONSUMER (ie: you spend a lot of time on it) of social media and genuinely love being on it and learning about it.  You should spend at least an hour a day either just watching other people's videos or creating content yourself.  OR you should be in the process of creating your own business (either as an influencer or selling a product or service) and genuinely interested in learning and/or implementing outreach to brands.

About the company:

Media Personality, Healthy Comfort Food Chef, Weight Loss Expert, and New York Times Bestselling Author, Devin Alexander, was the Chef of NBC’s “The Biggest Loser” and the author of 9 cookbooks including “The Biggest Loser Cookbook” Series and “The Most Decadent Diet Ever”. Devin’s unique approach to healthy cooking and her motivational personal story have landed her regular appearances on talk, news, weight loss and fitness shows for over a decade, making her America’s Go-To Expert for decadence without consequence. Devin has shared her secrets through frequent appearances on The Today Show, Good Morning America, The Biggest Loser, Dr. Oz, Dr. Phil, The View, FOX, CNN, and others, and through over 500 magazine features including Prevention, Men’s Health and Shape. She’s coached thousands of pounds off others and has maintained her own 70-pound weight loss for close to 30 years. She truly lives and eats her message: you don’t have to deprive yourself to be fit and healthy. For inspirational tips and guilt-free recipes visit her at www.devinalexander.com

To Apply:

-    Send professional resume and cover letter along with any links of videos, photography, or creative projects (if you have them –  NOT required) that are relevant to teamdevin@devinalexander.com.  if you've ever worked on a social media account (yours or others), we'd love a link to it!