Marketing Intern
In this role, you will work closely with the Marketing Manager to implement and promote the dining program here at OAKLAND UNIVERSITY. This involves research to understand the needs of the target market, planning & brainstorming, promotions & advertising through various platforms, and implementation. In this internship, you will be spearheading various projects. This is a wonderful opportunity for anyone interested in the field of marketing.
Requirements:
• Excellent communication skills, written and verbal
• Customer service experience/knowledge
• Knowledge of social media platforms
• Good to better interpersonal skills
• General interest and knowledge
• Knowledge of graphic design tools is a plus
• Prior marketing related experience is a plus
Job Responsibilities (May include any or all):
• Assist with planning, organizing and hosting events
• Assist with Dine on Campus
• Assist in social media calendar development and promotions
• Act as a brand representative
• Conduct marketing audits
• Conduct general administrative tasks
• Complete Marketing Boot Camp
• Surveying students to collect marketing research
• Create marketing materials to numerous specifications
• Manage signage in multiple locations
• Manage website and social networking profile content
• Attend meetings or other events as required
Learning Objectives:
• Demonstrate awareness, understanding and skills necessary to work in a diverse environment.
• Learn how to create and implement a marketing plan.
• Learn how to conduct market research and use it to generate a larger audience or increase buy‐in
• Learn how to use multiple platforms and strategies to effectively promote a brand