Market Research Internship - Spring 2025

Industry Description: Market Research, Business Consulting

Company Description: Loyalty Research Center (www.loyaltyresearch.com) is a full-service market research and consulting company that partners with clients to measure and manage strategic relationships with their customers, prospective customers, and employees.

Using scientific modeling principles and best practices research, we develop recommendations and priorities which we present to the executive/leadership teams within the client organization. These insights help our clients make more informed decisions which helps them attract and retain the right customers, engage employees, and grow profitably.

Our clients encompass a wide variety of industries that include both business-to-business (B2B) and business-to-consumers (B2C), including telecommunication, shipping, retail, manufacturing, financial, technology, chemical and glass materials, and membership associations. While our client base is concentrated in the USA, our market research programs encompass North America, Europe, and Asia/Pacific regions.

Job Description: Loyalty Research Center is seeking one to two Spring 2025 interns who will work closely with LRC Directors and Program Managers to execute these programs. Accuracy, attention to detail, and quality of work are critical expectations for the individuals in this role. LRC interns are involved in all phases of the LRC process. As an intern, you can expect to support the development of questionnaires, quantify customer comments/verbatim text summaries, utilize SPSS databases for data analysis, and build detailed summary reports and PowerPoint presentation decks.

LRC provides ongoing training and development for its interns, beginning with an intensive first week and a half of training on the industry, LRC's role in the industry, and the LRC analytic process. Throughout the course of the semester, the interns are encouraged to participate in supplemental training provided to the rest of the staff. This internship is in-person.

Qualifications/skills required:

• Minimum 3.00 grade point average.
• General business experience and proficiency in Microsoft Office 2007/2010 (Excel, PowerPoint, and Word).
• Experience with Qualtrics is a plus, but is not required.
• Experience with SPSS is a plus, but is not required.
• Extremely detail-oriented.
• Exhibits good judgment and critical thinking skills.
• High standards of quality and accuracy, checks details of work for accuracy.
• Be self-directed (work with minimal supervision as required).
• Extremely organized - strong planning and project management skills.
• Able to prioritize and recognize when change, or additional support, is needed.
• Work well in a team environment (work cooperatively with internal personnel and communicate effectively with them).
• Must possess strong written and verbal skills.

Availability: 1-2 positions available for Spring 2025

Wage: $12.00/hour

Candidates, please send your resume and a cover letter to:

Bayley Petre

Email: bpetre@loyaltyresearch.com

Phone: 317.388.5504

Reference: Spring 2025 Internship

No resumes without a cover letter will be considered.