You are viewing a preview of this job. Log in or register to view more details about this job.

Human Resources Marketing Intern

County of Orange
Email

Human Resources Marketing Intern (Graduate Intern)
Undergraduate Level Intern - $19 hourly
Graduate Level Intern - $22 hourly 
Please note the deadline to apply for this recruitment is Tuesday, November 19, 2024, at 11:59 PM (PT). 

COUNTY OF ORANGE
The County of Orange is California's third most populous county, with more than 3 million residents and 34 cities. It is one of the region's largest employers, with a workforce of about 18,000. Working for the County offers a variety of opportunities for career development and growth, and the job satisfaction of serving the public and contributing to efforts that make a difference in people's lives.


HUMAN RESOURCE SERVICES
The mission of Human Resource Services (HRS) is to attract, retain, and develop a highly skilled and competent work force so that County agencies/departments can provide outstanding services to their customers. The department provides the full scope of human resource services in support of each department's mission and commitment to serving the citizens of Orange County.
 
THE OPPORTUNITY/RESPONSIBILITIES
HRS Recruitment Services partners with departments to develop recruitment strategies to attract qualified candidates to fill their  positions and promote the County of Orange as an employer of choice.  The HR Marketing Intern will assist the department with these recruitment efforts.  
Responsibilities include, but are not limited to:

Social Media:
 

  • Create engaging and innovative social media content, using graphic design tools such as Canva and video editing software to attract and engage potential candidates, including text, images, videos, and infographics.
  • Develop and execute social media strategies to promote employment opportunities and enhance the County of Orange's employer brand on platforms such as Facebook, X, Instagram, LinkedIn, and emerging platforms.
  • Publish and schedule social media content across various platforms, ensuring consistency, timeliness, and effective audience targeting.
  • Monitor social media channels, proactively respond to comments, messages, and inquiries, and foster meaningful engagement with the online community.
  • Analyze social media metrics and summarize key indicators to identify trends, make data-driven recommendations, and optimize campaign performance.
  • Conduct research and stay updated on social media trends, algorithms, and best practices relevant to the recruitment industry.

 
Advertising Opportunities:
 

  • Research, identify, and evaluate potential advertising sites and platforms to maximize the visibility and reach of county job openings.
  • Develop creative and customized advertising approaches for each unique job opportunity, going beyond traditional methods to effectively target and engage diverse candidates.
  • Collaborate with the HRS/Recruitment Services team to implement advertising campaigns, track performance metrics, and adjust strategies based on data-driven insights.

 
Other Branding Responsibilities:
 

  • Design and create promotional materials such as flyers, brochures, and banners to support recruitment efforts and showcase the County of Orange's employment opportunities.
  • Develop innovative videos that attract a wide-ranging applicant base highlighting critical positions, important hiring initiatives, or special county programs.
  • Develop graphic templates and visual assets for various purposes, including job postings, career fairs, hiring events, and employee spotlights.
  • Collaborate with internal stakeholders to align recruitment branding with overall county branding initiatives.
  • Collaborate with vendors and external parties regarding branding and advertising.
  • Support the Recruitment Services team in coordinating and organizing recruitment events and activities, both online and in-person.


MINIMUM QUALIFICATIONS
This recruitment is open to applicants who are currently enrolled in or have graduated within the last six (6) months from an accredited college or university undergraduate or master's degree (or higher level) program with a focus in marketing, public relations, communications, journalism, social media, graphic design, community relations or related fields.

Please click here to learn about the minimum qualifications for the Undergraduate Intern classification.
Please click here to learn about the minimum qualifications for the Graduate Intern classification.

SKILLS AND QUALIFICATIONS
The ideal candidate for the HR Marketing Internship will possess excellent written and verbal communication skills, and will demonstrate a strong proficiency in leveraging social media platforms, such as Facebook, X, Instagram, and LinkedIn.
 
The candidate will be proficient in creating engaging content using graphic design tools and will  have a solid understanding of social media analytics to make data-driven decisions.
 
In addition, the candidate will possess a comprehensive knowledge of marketing and advertising principles and will be able to design compelling promotional materials while aligning them with organizational initiatives.
 
Collaboration and attention to detail are must-have strengths, ensuring seamless content publishing and scheduling. The intern will be adaptable, research-oriented and up to date with the latest trends.

TIME COMMITMENT
Interns may work up to 20 hours per week for 6 months. This internship may be extended an additional 6 months depending on the needs of the department. Hours must be scheduled during normal business hours (Monday – Friday between 8 a.m. and 5 p.m.). A hybrid work schedule (remote and in-office) may be available.

BENEFITS AVAILABLE TO THE INTERN
Interns are offered an excellent opportunity to:

  • Learn about social media management in the context of a government agency
  • Provide significant strategic and creative contributions toward the development of social media activities
  • Gain experience and explore career opportunities in local government, administrative services and the human resources field.
  • Learn administrative practices and the workings of a human resources office, including the employee recruiting process
  • Network with  professionals in human resources and administrative services.


REQUIRED BACKGROUND SCREENING/REFERENCE CHECK 
Prior to placement, the applicant will be asked to undergo a LiveScan criminal record check through the California Department of Justice that requires a Social Security number and state-issued driver's license or identification card. References may also be contacted to verify the applicant’s qualifications.