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Salesforce Marketing Cloud Intern - Spring 2025

Pacers Sports & Entertainment
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Internship Term: Spring 2025 (January - April)

Internship Location: On-Site in Indianapolis, IN

Anticipated Time Commitment: approximately 20 - 25 hours per week

 

The Salesforce Marketing Cloud Intern will assist in a variety of responsibilities related to Salesforce Marketing Cloud. This intern will report to the Marketing Cloud Coordinator as a member of the Customer Engagement team. We are looking for a current student interested in a hands-on experience working within Salesforce Marketing Cloud and supporting various business units for Pacers Sports & Entertainment.

 

ESSENTIAL DUTIES AND RESPONSIBILITIES:

  • Assist with all business units within Salesforce Marketing Cloud: Indiana Pacers, Indiana Fever, Gainbridge Fieldhouse, and Indiana Mad Ants.
  • Assist with building out email campaigns, analytic reports, and dashboards.
  • Assist with Journey Builder creation and Automation Studio.
  • Assist with building out the SMS subscriber list and engagement initiatives.
  • Ability to identify cross-channel trends and engagement behavior.
  • Assist with projects within the CRM as needed.
  • Other duties and special projects as assigned.

 

REQUIRED QUALIFICATIONS

To perform this job successfully, an individual must be able to perform each duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

 

EDUCATION AND/OR EXPERIENCE:

  • Currently a junior, senior, or graduate student pursuing a bachelor’s or master’s degree in Business, Analytics, Marketing or a related major.
  • Ability to work and report to the Indianapolis office 2-3 days a week.
  • Basic understanding of digital marketing efforts.
  • Basic knowledge of email, SMS, and Push notifications.
  • Exposure to Salesforce (Marketing Cloud, Sales/Service Cloud, Trailhead).
  • Familiarity with SQL and Tableau.

 

LANGUAGE SKILLS:

Ability to read, analyze, and interpret instructions and reports. Ability to write reports and correspondence with extremely high accuracy and attention to detail. Ability to effectively present information and respond to questions from managers, clients, customers, and the general public. Ability to communicate and sell ideas to peers and executives. Ability to create and deliver presentations to all levels of employees and upper management. Must be very well organized and highly self-motivated.

 

MATHEMATICAL SKILLS:

Ability to apply mathematical operations to develop ROI analyses and present reports.

 

REASONING ABILITY:

Ability to define problems, collect information, establish facts, draw valid conclusions and make recommendations.

 

PROBLEM SOLVING REQUIREMENTS:

Must be able, through creative, logical and technical means, to see projects through to completion. Must always take initiative to learn new technology and find solutions for existing challenges.

 

PHYSICAL AND ENVIRONMENTAL DEMANDS:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

 

While performing the duties of this job the employee is regularly required to:

  • Sit
  • Stand
  • Walk
  • Use telephone
  • Use computer
  • Speak, hear and write

 

WORK ENVIRONMENT:

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • The noise level in the office work environment is usually moderate.
  • The noise level in the Fieldhouse/game environment is usually loud.
  • The stress level may become high during certain times of the year.

 

We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, gender identity, marital status, disability status, protected veteran status, or any other characteristic protected by law.

 

COMPANY SUMMARY

At Pacers Sports & Entertainment (PS&E), we are dedicated to delivering best-in-class sports and entertainment experiences while making a positive impact on our community. As the home of the Indiana Pacers, Indiana Fever, Indiana Mad Ants, Pacers Foundation, Gainbridge Fieldhouse, and the WNBA 2025 All Star Weekend, we strive to exemplify our core values of Respect, Teamwork, Trust, Passion, and Excellence in everything we do. Our mission is to create memorable moments for our fans and foster a culture of inclusivity and excellence both on and off the court. Our purpose is Winning, Serving, and Entertaining.