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Media Outreach Intern

ConsumerTrack
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ABOUT THE ROLE

As a Media Outreach Intern on our Partnerships team, you will play a pivotal role in securing earned media placements from authoritative local and national news outlets. Which will increased traffic and domain authority for our leading personal finance website, GOBankingRates.com. You will have the opportunity to collaborate across several departments, including the Research and Editorial teams, to create newsworthy data-driven content that will be pitched to the media.

Beyond assisting with content creation, this role will be responsible for media monitoring, and competitor analysis of media coverage and will be instrumental in expanding our local media contact database. This is a unique opportunity to assist in securing high authority earned media placements and will be directly contributing to traffic growth goals at GOBankingRates.com. This internship offers an hourly wage of $18.00.

 

HOW YOU’LL MAKE AN IMPACT

  • Help increase news coverage by maintaining and expanding our local media contact database.
  • Track performance and help drive the outreach strategy through daily media monitoring of news coverage.
  • Uncover growing trends in the personal finance space through daily competitor analysis, which can be used to increase traffic to GOBankingRates.com.
  • Brainstorm new content that can be pitched to local media outlets.
  • Collaborate across multiple departments, including the Research and Editorial teams to ensure content is optimized for media interest.
  • Identify new opportunities for both local and national media pitching, that can result in traffic growth to GOBankingRates.com
  • Help craft responses to various media requests to earn media placements.
  • Support traffic growth from Social Media by assisting with posting on LinkedIn and other platforms.

 

WHAT YOU’LL NEED

  • Must be available to work 24 hours per week Monday-Friday for the duration of the 16-week program
  • Candidates must be able to work within the Eastern Standard Time (EST) zone to be eligible for this internship
  • Currently pursuing a degree in communications, journalism, or marketing
  • Must have an understanding and interest in the local media landscape
  • Passionate about personal finance and have an understanding of what makes personal finance content newsworthy
  • A team player who is willing to collaborate with other departments and is open to constructive feedback
  • Experience working with tools such as Google Spreadsheets, Microsoft Excel, or an equivalent

 

 

HOW YOU’LL LEVEL UP  

  • Ability to excel in a fast-paced environment and complete tasks on time or even ahead of schedule
  • Excellent written and verbal communication skills
  • Great attention to detail
  • Someone who feels confident working on projects with limited oversight