Social Media Intern
The Social Media Specialist will help monitor, propose new ideas and create trending content for AmTrust Insurance social media accounts to help drive brand awareness and create brand advocates that target industry segments across AmTrust Warranty & Specialty Risk, International and Human Resources.
Responsibilities
- Explore trending topics to engage the brand
- Support social media channel growth with competitive research
- Monitor feedback and forward messages and responses to the appropriate divisions for attention
- Write engaging copy for AmTrust’s social media posts
- Schedule and publish content through specific social media platforms
- Create engaging high quality social media content
- Monitor, track and analyze the performance of social media posts and channels and make recommendations accordingly
- Incorporate SEO and social optimization best practices into your work
- Liaise with internal teams, including in-house designers and videographers, to produce creative assets
- Monitor and engage with review management websites including Indeed.com, Google Reviews and Glassdoor
- Respond to comments and messages
- Perform other functionally related duties as assigned
Qualifications
- Rising Senior majoring in marketing, communications, journalism or related field
- Internship or school project experience in social media
- Proficiency with social media platforms (Facebook, Instagram, LinkedIn, Twitter, YouTube, TikTok, Handshake, etc.)
- Proactive, driven and creative with strong organizational skills
- Written skills
- Adobe Creative Suite experience a plus. Use of Photoshop, Illustrator, InDesign and Premiere Pro CC.
- Interest in Instagram Story and TikTok video creation
- Ability to adapt to tight-deadlines and last minute changes
- Strong attention to detail, with a high respect for brand standards
- Can easily shift between multiple projects as priorities dictate
- Ability and desire to quickly learn new skills and processes