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Marketing Lead Intern

Marketing Lead Intern 

Remote Position - College Credit

Time Commitment: 12 Months | 6-8 hours/week (Seasonal/Temporary) Flexible schedule based on school requirements.

General Description:

Reporting to the Marketing Manager, the Marketing Lead Intern will lead a team of creative, passionate Seasonal Marketing Interns at Digital4Good. The person who fills this role will be responsible for the execution of successful marketing campaigns and management of committee meetings. The ideal candidate must have expert communication and leadership skills, knowledge of key marketing principles, and at least 6 months of experience volunteering with Digital4Good.

Duties:

  • Lead coordination and scheduling of monthly campaigns, ensuring timely execution and alignment with organizational objectives.
  • Collaborate closely with the Marketing Manager to conceptualize and develop marketing materials and projects that effectively convey the brand message.
  • Manage and oversee Seasonal Marketing Team assignments, projects, and due dates in ClickUp, ensuring efficient task organization and completion.
  • Develop and schedule content for publication to Digital4Good’s social media platforms
  • Track social analytics for performance
  • Promote and emcee monthly Students4Good webinars
  • Develop innovative strategies to boost engagement on all platforms
  • Manage external relations with Digital4Good Ambassadors and Partner Companies
  • Maintain clear communication with team members on status of assigned project(s) through weekly meetings with the team and supervisor
  • Attend quarterly Advisory Steering Committee

Learning Objective/Outcomes: 

  • Upon completion of the internship, students will be able to…
    • Identify and implement best practices for digital marketing
    • Recognize elements of a successful marketing campaign
    • Execute proper Project Management
    • Develop a month-long social media campaign

Resources:

  • Access to ClickUp (virtual project management platform)
  • Canva for Teams
  • Intern Work Google Shared Drive
  • Mentoring and networking opportunities with marketing professionals

Evaluation:

  • Marketing: Consistently publish content to social media platforms according to Monthly Marketing Calendar; increase engagement by 35% from the previous month
  • Events Marketing: Emcee at least 1 Students4Good webinar; increase webinar signups by 25% from the previous month
  • Commitment: Participate in weekly meetings and check-ins (Minimum of 75% attendance)
  • Timeliness and Organization: Track projects and meet all deadlines, or communicate with supervisor before setting new deadlines
  • Brand Integrity: Maintain organization’s brand consistency by using brand voice and designated assets in public-facing communications
  • Engagement: Accumulate points for engaging with organizational social media pages, attending workshops, attending work events, participating in marketing video/photo, filling out survey, and finishing a project/campaign

Mentor & Supervisor Title: 

  • Dave Gannon, Marketing Manager (dave@icanhelp.net)
  • Joshua Lipka, Creative Director (josh@icanhelp.net)

*This position complies with the Fair Labor Standard Act

 

Who Are We:

Digital4Good (Formerly #ICANHELP) is a 501(c)(3) nonprofit organization that has impacted hundreds of thousands of students and adults nationwide. Our mission is to empower student change makers seeking to make a positive digital impact and promote digital safety and change through powerfully relevant curricula. 

We see students as part of the solution. When something happens on social media, students see it first. The more we can do to train, guide, and support students online, the more likely they are to take positive action. We partner with major companies like Google, Snap Inc., TikTok, Work2BeWell, and Providence Health to further our goals and amplify our impact.

Here are just a few of the benefits you’ll get from your internship with us:

  • College credit
  • Networking and mentoring opportunities with experts in tech and other industries
  • Creative control and opportunity to pitch new ideas
  • Hands-on experience through remote work
  • Building up your portfolio
  • Free career-building workshops (level up your resume, LinkedIn profile, and more)