NHQ Fundraising Programs & Segment Strategy Intern (Summer 2025)
Job description
This unpaid internship position supports the National Headquarters (NHQ) Fundraising Department (FD). Specifically, the Corporate Fundraising team.
Explore your passion for nonprofit work by joining the Fundraising Programs and Segment Strategy team at the American Red Cross National Headquarters in Washington, DC. As part of the team, you will learn about the nonprofit field, fundraising, business, and marketing and have an opportunity to experience our lifesaving mission. This is a virtual internship opportunity.
Day to day projects and tasks may include:
Research and Recommendations on Fundraising Trends
• Research and review external sources and studies
• Conduct competitive analysis
• Identify industries likely to support the Red Cross and compile market analysis
• Gather feedback from Red Cross regions and internal stakeholders
• Identify trends, best practices and challenges
• Present recommendations and update source documents
Employee Engagement
• Help scope out new employee engagement volunteer opportunities
• Gather content to create donor facing materials and internal SOPs
• Create rapid learn and other training materials
Microsite Support
• Support steady-state and episodic disaster microsites (corporate online giving platform).
• Receive cross-training on the microsite platform process to serve as a back-up for microsite and fundraiser support during times of disaster.
• Analyze high and low-performing sites and offer recommendations for improvement
Training
• Help manage team training calendar
• Assist in building and recording program trainings and rapid learns
Marketing materials and case studies
• Evaluate corporate fundraising materials on The Exchange (Red Cross intranet)
• Help revise/update materials; Develop new resources
• Compile case studies and best practices on corporate fundraising
In-Kind fundraising
• Take In-Kind at the Red Cross 101 trainings
• Help customize and deliver future trainings
• Answer public inquiries and create FAQs
• Conduct prospect research
• Create email templates and populate trackers
Biomedical Services Fundraising
• Conduct internal and external research on fundraising trends for health services
• Gather information on different Red Cross biomedical services programs and evaluate for fundraising potential
• Develop fundraiser guidance on how to use data and tools
• Update proposals and sales decks with relevant information
Time Commitment: Minimum 20 hours per week during 8am to 6pm ET business hours preferred. Flexible days/times if intern has other employment or coursework.
Required Qualifications:
- Advanced experience with Office applications (Word, Excel, SharePoint, PowerPoint)
- Exceptional research skills, both qualitative and quantitative
- Analytical skills, ability to spot trends, identify issues, competitive analysis experience
- Excellent communication skills, both written and oral
- Current enrollment in a college/university program focusing on business or nonprofit management (undergraduate junior or senior/graduate student preferred)
- Ability to work with multiple stakeholders and across leadership levels
- Resume submission required
- Willingness to comply with current public health and Red Cross policies
Preferred Qualifications:
- Interest in business, marketing, communications, nonprofit management, finance, public health, and/or fundraising.
Training Requirements: As part of onboarding, this position will have access to learning about fundraising at the Red Cross, including learning which programs are eligible for fundraising from the five lines of service.
Development Opportunities: Shadowing current fundraising program managers and learning how they develop fundraising strategies, internal networking, cultivate donor relationships, and secure critical funding to support ARC mission. Multiple training courses available. We are committed to professional development and ensure each intern has a variety of projects to build their resume.